How Dynamics 365 Empowers Membership Organisations to Grow and Thrive

How Dynamics 365 Empowers Membership Organisations to Grow and Thrive

Published 11/09/24 under:

If you’re a Membership Engagement Manager, you’ve probably got some big goals on your plate—like boosting membership numbers, hanging onto the members you’ve got, and making sure they’re happy. That’s no small feat. But with the right tools, like Dynamics 365, it’s a lot easier to manage and actually make sense of all that member data you’re sitting on.

Get to Know Your Members (Really Know Them)
Let’s be honest—just collecting data isn’t enough. You need to understand it. Dynamics 365, especially when paired with Power BI, gives you insights into what your members are up to. Who’s engaging with what? Which campaigns are hitting the mark? This kind of info is gold when you’re trying to figure out where to focus your efforts, especially if you’re aiming to up your membership numbers.

membership board overview

Example of a PowerBI dashboard for membership

Keep Members Around with Personal Touches
Nobody likes feeling like just another number. Dynamics 365 helps you keep things personal. You can set up automated reminders for renewals and tailor your communications so members feel like you’re speaking directly to them. This isn’t just about reducing your admin headaches—though it definitely helps—but it’s also about making sure your members stick around because they feel valued.

Make Their Experience Smooth and Easy
One of the best ways to keep members happy? Make their lives easier. That’s where our custom web portals come in, designed to work seamlessly with Dynamics 365. These portals make everything faster and simpler, whether it’s signing up for an event or renewing a membership. When members don’t have to struggle to get what they need, they’re much more likely to stay satisfied.

portal overview

Example of a portal sign-in page

Stay Ahead of the Game with Real-Time Data
When you need to make a decision, you need information fast. Dynamics 365’s real-time CRM analytics give you just that. Whether it’s member demographics or participation rates, you’ve got all the data at your fingertips to make smart, quick decisions. And that’s how you stay ahead of the competition and hit those growth targets.

The Bottom Line
At the end of the day, Dynamics 365 is more than just a data tool. It’s a way to help you grow your membership, keep your current members happy, and make sure you’re always moving forward. If hitting those ambitious goals like an increase in your membership sounds good, it might be time to look into what Dynamics 365 can do for you.

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If your membership organisation is in need of a technology overhaul or you just need help with your data or your CRM, get in touch and we will be able to advise you.

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