Website Privacy Policy
Introduction
We are committed to safeguarding the privacy of our website visitors and ensuring that personal data is handled in a safe and responsible manner.
This notice applies where we are acting as a data controller with respect to the personal data of our website visitors and service users; in other words, where we determine the purposes and means of the processing of that personal data.
We use cookies and similar technologies on our website. Where these are not strictly necessary for the operation of the site, we will ask for your consent before placing them on your device. Further information can be found within our Cookie Notice.
Please note that this website contains links to other websites. Unless specifically stated otherwise, the collection and use of your personal information on those sites is not governed by this notice.
In this notice, “Kerv”, “we”, “us” and “our” refer to Kerv Group Limited.
The type of personal information we collect
Personal data, or personal information, means any information about an individual from which that person can be identified, either directly or indirectly.
We may collect and process the following types of personal information:
- personal identifiers and contact details such as name, email address and telephone number;
- professional information such as job title and employer;
- technical information such as IP address, device identifiers, browser type, operating system and usage data;
- interaction data such as records of enquiries, communications and engagement with our website
- marketing and communications data, including your preferences where you sign up to receive updates from us.
Some of this information is provided directly by you, for example when you complete a form or sign up to communications, and some is collected automatically through your use of the website.
The personal data that we may collect from you, either directly or indirectly, will depend on how you interact with us.
| Which individuals? | What personal information? | Why? |
| Website visitors | Our website servers may automatically receive certain information about your device, including your IP address, browser type, device type, usage data and similar technical information. Some of this information may be collected using cookies and similar tracking technology, as explained further in our Cookie Notice. | We use this information to ensure our website is rendered correctly to you. We do not collect website analytics or engage in targeted advertising. |
| Clients | Kerv may collect the following: Name, Contact details, Financial information (e.g. payment details), Identification and verification information (e.g. photo IDs), Device information collected from interactions with the Kerv website (e.g. IP address, browser type, usage data and similar technical information). The nature of advice sought, and any other contextual information the client provides for the purposes of obtaining legal advice (which may include personal data relating to third parties) Clients may need (or choose) to provide us with personal information that is considered “sensitive” or “special category data” under applicable data protection laws for the purpose of obtaining legal advice (such as personal information relating to an individual’s health, race or ethnicity, political opinions, religious or philosophical beliefs, trade union membership, sex life or sexual orientation, genetic data or biometric data). Kerv may collect personal data directly from you or your personal data may be collected indirectly from third party sources (e.g. service providers that provide operational assistance, email, marketing, and analytics services, as well as financial and credit related services, payment services and social media platforms). Information received from third parties will be checked to ensure that the third party either has your consent or are otherwise legally permitted or required to disclose your personal data to us. | We use this information for the purposes of onboarding new clients and to provide legal advice. You may have the opportunity to voluntarily subscribe to marketing communications from Kerv. We will use the contact information you have provided for this. |
| Other third parties | Clients may disclose information about third parties when seeking advice from Kerv. The data that is shared with us may include personal data and some data that is deemed as sensitive or special category data. This data will be processed under the applicable data protection laws. | For the provision of legal advice to our clients. |
If we ask you to provide any other personal information not described above, we will make clear to you at the point of collection the personal data required, and they reason why you are asked to provide such data.
How we get the personal information
Most of the personal information we process is provided to us directly by you, for example when you contact us or subscribe to receive updates.
We also collect certain information automatically when you use our website. This may include technical and usage data collected through cookies, analytics tools and server logs, such as your IP address, device information, browser type, and how you interact with the site.
Why do we process your personal information?
We process personal information collected through our website for a number of reasons, including:
- to respond to enquiries or requests submitted through the website;
- to provide information about our services where you have requested this;
- to send updates, news or marketing communications where you have chosen to receive them;
- to improve the performance, usability and security of our website;
- to comply with legal and regulatory obligations.
Why do we process your personal information?
We rely on a combination of lawful bases under UK GDPR depending on the activity involved.
In most cases, we process personal data on the basis of our legitimate interests, for example to respond to enquiries, improve our website and ensure the security of our systems. We always consider your rights and interests before relying on this basis.
Where required, we rely on your consent, for example when placing non-essential cookies or sending marketing communications. You are able to withdraw your consent at any time.
In some cases, we may process personal data where this is necessary to comply with a legal obligation, or where processing is required to take steps at your request prior to entering into a contract.
Depending on our purpose for collecting your information, we rely on one of the following legal bases:
- Consent – in certain circumstances, before collecting, use or disclose your information, we may ask for your consent, from any contract between us (e.g. to allow us to contact you following a website inquiry). You can voluntarily choose to give or deny your consent without any negative consequences to you;
- Contract – we require certain personal data to perform a contract with you (e.g. when providing our Services);
- Legitimate Interests – We may use or disclose your personal data for the legitimate business interests of either Kerv or a third party, but only when we are confident that such interests are not overridden by your data protection interests or fundamental rights and freedoms; and
- Legal obligation – in some cases, we may also have a legal obligation to process personal information about you or may need to process personal information in order to exercise, establish or defend legal claims.
The following table provides more details on our purposes for processing your personal data and the related legal bases. The legal basis under which your personal data is processed will depend on the data concerned and the specific context in which we use it.
| Purpose/Activity | Type of personal data | Lawful basis for processing including basis of legitimate interest |
| Engaging in communications with you for the purposes of customer support and feedback on our Service of the performance of our Website and other communications with us including information from client surveys or similar research. | Identity and Contact Data Communications Data Demographic Data Device Data Usage Data Other Data | Necessary for our legitimate interests (to operate, provide and improve our business; to communicate with you) – where our communications are not necessary to perform or enter into a contract with you. |
| Keep our business, including our Website visitors secure and address threats to their safety or the safety of others; to detect and prevent fraud (online). For example, online we use malware and spyware monitoring tools to detect suspicious activity and algorithms to detect unauthorised access. | Identity and Contact Data Communications Data Device Data Usage Data | Necessary for our and our third parties’ legitimate interests (to operate and provide our business including our Website; to detect or prevent illegal activities (e.g. fraud) and/or to manage the security of our IT infrastructure, and the safety and security of our employees, customers, vendors, and visitors. |
| To administer and maintain our Website and our IT systems (including monitoring, troubleshooting, data analysis, testing, system maintenance, repair and support, reporting and hosting of data). | Identity and Contact Data Device Data Usage Data | Our and our third parties’ legitimate interests (to operate, provide and improve our business, including our Website). |
| Manage our use of tracking technologies such as cookies (including enabling you to manage your cookie preferences) and analyse collected data to learn about our Website, to improve our Website, and to develop new services. This includes website analytics, identifying browsing trends and patterns and evaluating this information on an aggregated, group(s) basis and individual basis. | Device Data Usage Data | Consent (where required under applicable law – see cookie consent tool on our website). Otherwise (for strictly necessary cookies) our legitimate interests to operate, provide and improve our business, including our Website, to improve our Website or use the insights to improve or develop marketing activities and promote our products and services. |
| Contact current and prospective clients (including Website visitors) about our services and events we think may be of interest including promotional mailers and electronic communications. | Identity and Contact Data Usage Data Communication Data | Consent (where required under applicable law). Otherwise our legitimate interests (to operate, provide and improve our business; to communicate with you and to promote services). |
| Personalise and customise your experience, including to provide local or otherwise targeted content and information for customers, and to tailor the content and advertising served on our Website. | Demographic Data Usage Data Device Data | Consent (where required under applicable law). Otherwise our legitimate interests (to operate, provide and improve our business, including our Website, to use the insights to improve or develop marketing activities and promote our products and services). |
| Comply with legal and regulatory obligations to which we are subject, including our obligations to respond to your requests under data protection law. | Identity and Contact Data Usage Data Communication Data | Legal obligation. |
| Protect our legal rights (including where necessary, to share information with law enforcement and others), for example to defend claims against us and to conduct litigation to defend our interests. | Identity and Contact Data Usage Data Device Data Communication Data | Our legitimate interests to protect our business interests. |
If we collect your personal data to comply with a legal requirement or to perform a contract with you, we will make this clear at the relevant time and advise you on whether the provision of your personal data is mandatory or not (as well as the possible consequences, if any, if you do not provide your personal data).
Marketing
We may use your personal information to provide you with information about Kerv products and services where you have chosen to receive such communications.
We aim to ensure that any marketing we send is relevant and proportionate. You can opt out at any time by using the unsubscribe link included in our emails or by contacting us directly.
Sharing your information
We may share your personal data where necessary for the purposes set out in this notice.
This may include sharing information:
- within the Kerv Group, including subsidiaries and newly acquired businesses;
- with service providers and suppliers who support our website and business operations;
- with professional advisers such as legal, financial or insurance providers;
- where required by law, regulation or legal process;
- in connection with a business transaction such as a merger, acquisition or sale.
We ensure that appropriate safeguards are in place when personal data is shared with third parties. efence of legal claims, whether in court proceedings or in an administrative or out-of-court procedure.
International transfers
In some circumstances, personal data may be transferred to or accessed from countries outside the United Kingdom or European Economic Area.
Where this occurs, we ensure that appropriate safeguards are in place to protect your personal data. This may include the use of adequacy decisions or standard contractual clauses approved by relevant authorities.
Further information on these safeguards can be obtained by contacting us.
How we store your personal information and how long it is kept
Your personal information is stored securely and protected against unauthorised access, loss or misuse.
We retain personal data only for as long as necessary to fulfil the purpose for which it was collected, including for legal, regulatory or operational reasons.
Where personal data is no longer required, it will be securely deleted or anonymised. Where this is not immediately possible, it will be securely stored and isolated until deletion can take place.
Your Data Protection Rights
Under UK data protection law, you have a number of rights in relation to your personal data.
These include the right to access your data, request correction of inaccurate information, request deletion in certain circumstances, restrict or object to processing, and request the transfer of your data where applicable.
If you wish to exercise any of your rights, you can contact us using the details below. We will respond within the applicable legal timeframes.
Your data consent history
Our contact details
Kerv Group Limited, company number 12514360, whose registered office is at Unit 1b, 1 Finsbury Avenue, London, EC2M 2PG, is the data controller of your personal information.
E-mail: hello@kerv.com
Kerv has appointed a Chief Data Privacy and Protection Officer, and Kerv LLP act as our external Data Protection Officer.
For any queries relating to data protection, you can contact:
data.protection@kerv.com
How to complain
If you have any concerns about our use of your personal information, you can make a complaint to us at complaints@kerv.com.
You also have the right to complain to the Information Commissioner’s Office:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
ICO website: https://www.ico.org.uk
